Freshfields advises Bending Spoons on Tractive acquisition
Freshfields has advised Bending Spoons on its acquisition of Tractive, a pet location tracking and health monitoring company founded in 2012 and headquartered in Pasching, Austria. The transaction marks Bending Spoons’ first expansion into hardware-enabled software.
Bending Spoons, which owns brands including Evernote, Vimeo, WeTransfer, Eventbrite and Meetup, intends to invest in Tractive over the long term, with plans to expand its health and safety capabilities and develop next-generation devices.
Freshfields team
Led by partner Giancarlo D’Ambrosio (Corporate/M&A, Milan), the core Freshfield team also included Frankfurt-based partner Lars Meyer (pictured) as well as partners Konrad Gröller (Vienna), associate Julius Röck (Vienna), principal associate Daniel Roggenkemper (Frankfurt) and associate Benedikt Mayer (Vienna), all in corporate/M&A.
The wider Corporate/M&A team included partner Lukas Treichl (Vienna), counsel Olaf Ehlers (New York), principal associate Anna Dominke (Frankfurt), associate William Björklund (Berlin), principal associate Can-Michael Nural (Vienna) and associates Yoosong Lee (New York), Estella Dannhausen and Linda Teichtmeister (both Vienna).
Tax advice was provided by partner Katharina Kubik (Vienna), counsel Umberto Santacroce (Milan), principal associate Andreas Langer (Vienna) and associates Andrea Zucchini (Milan) and Rosa Glunz (Vienna).
On antitrust matters, the team was led by partner Ilka Oberländer (Munich), with associates Isabel García de Paredes (Madrid) and Miriam Swamy-von Zastrow (Munich).
Commercial support was provided by partners Stephan Denk, Lutz Riede, Thomas Kustor and Anna Kohlmaier, counsel Lukas Pomaroli and Matthias Hofer, principal associates Kathrin Wildmoser-Zeller and associate Iris Amschl (Vienna), together with associates Elena Salsi, Julia Wallner, Marcel Neuhauser, Matthias Klonner, Tensin Studer (all Vienna) and Miguel Serrano (Washington).
Employment law matters were handled by partner Karin Buzanich-Sommeregger and counsel Leonhard Prasser (both Vienna), with associates Lorena Faggioli (Frankfurt) and Lina Zhu (New York).
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