Noerr advises Mercedes-Benz on Berlin branch sale
Noerr is advising Mercedes-Benz on the sale of its Berlin-Brandenburg branch to Global Auto Holdings (GAHL), a family business founded in Canada and now headquartered in the United Kingdom, as part of the automaker’s ongoing strategic repositioning of its own retail structures.
The parties plan to complete the transaction by the end of 2026.
The divestiture is part of a broader M&A process through which Mercedes-Benz has been selling off its sales branches via parallel auction processes. Earlier divestitures in 2025 covered the sales branches in Koblenz, Neu-Ulm, Mainz, Dortmund and Lübeck, while agreements for the branches in Aachen, Kassel, Würzburg, Wuppertal, Reutlingen and Hannover were signed in early 2026.
Advisory team
The Noerr team advising Mercedes-Benz is led by Düsseldorf-based corporate and M&A partners Martin Neuhaus and Benedikt Vogt, and Berlin-based real estate investments partner Clemens Schönemann. The broader multi-practice team also includes fellow partners Jan-Philipp Meier, Harald Selzner and Rainer Wilke, who have been involved since the start of the M&A process.
On Corporate/M&A, the team is supported by associated partner Hannah Besting (Düsseldorf), and associate Leonie Steffens (Düsseldorf). The real estate Investments practice is covered by senior associates Jacob Mudrich and Johanna Becker (both Berlin). The antitrust & competition team includes partners Fabian Hübener (Brussels) and Kathrin Westermann (Berlin), counsel Hendrik Schlutt, and senior associate Jens Goblirsch (both Berlin).
